integrated communication

[knowbodies] considers integrated communication as an opportunity for companies to choose and combine the suitable instruments of communication from the large range of possible options. Matching adequate tools with the messages helps communicate a consistent image of the company and its employees, both inward and outward facing. For integrated communication to be successful we pinpoint the most important communication targets and umbrella messages by means of an individual communication programme and organise seminars giving recommendations for action based on our own research work. Thus, we assist you in improving communication among your employees as well as in successfully transmitting your company’s messages to your target groups.

Integrated communication as a communication strategy

A comprehensive cooperation with [knowbodies] in the area of integrated communication regularly begins with a strategic communication plan. First, we review the client’s current internal and external communication situation and then we develop the desired target state covering the communicative aims based on the company’s business strategy. To this purpose a SWOT analysis juxtaposes strengths, weaknesses, opportunities and threats. After that, we design a suitable communication strategy and derive the integrated communication tools. After the recommendations have been realised we check the results with evaluation instruments and adapt the existing programme where necessary.

Focal points of our consulting services, alongside classic public relations, are internal communication and the communication through social media channels.

We also offer the possibility to choose the selective application of specific tools. In this case we integrate the selected tool into an existing communication plan. We either work with our clients continuously or advise them on temporary projects. Excellent contacts to relevant media and multipliers round off our scope of consultation and also facilitate the exclusive placement of certain issues.

We advise you on the subject of integrated communication

[knowbodies] is the right contact for you whenever you want to improve corporate communication. In close cooperation with you we develop a communication strategy tailored to your specific needs, thus helping you deliver your company’s messages optimally to your target groups and improve communication among your employees.

Contact us if you are interested in our integrated communication services or need support in terms of talent management!

We will gladly assist you via phone: 0049/ 30 703 74 12, via e-mail, or simply use the contact form.

For more information on our services see the PDF consultation modules communication planning

Consultation modules for an individual communication programme

• We discuss the client’s current internal and external communication situation, analysing the current state and carving out the target state regarding all relevant target groups
• We draw up a resultant communication strategy and realise recommended actions like public relations, press conferences, online communication, radio-PR, video-PR
• We build and maintain relationships with the online- and offline media that are relevant for the client
• We prepare press releases, including their research and dispatch to the corresponding media
• We develop editorial plans and revise brochures, flyers, business reports, magazines, newsletters and press kits
• We organise press conferences and provide support for them
• We evaluate public relations
• We initiate and realise media-cooperations
• We provide editorial support for the internet- and intranet presence and revise them